social media

portfolio sample

SABRINA TORRES | SOCIAL MEDIA STRATEGIST

Flat Square Shape

For eight years, I’ve been analyzing data and building social media strategies to help businesses and non-profits surpass their goals. I’ve created effective visual content, written persuasive copy, and executed strategic campaigns that inspire people to share an idea, reach for their credit card, or contact their state legislator.


Sabrina Torres

Nashville, TN

hi@sabrina-torres.com

Welcome.

Paid & Organic Social for LIVE Events

The American Academy of Family Physicians organizes two yearly events that necessitate paid advertising strategies and creative content, along with organic content leading up to and during the events. This is a sample of the creative work utilized across multiple platforms, resulting in a 16:1 return on ad spend.

*Created at BTC Revolutions

Organic instagram Growth

The Stonewall Inn Gives Back Initiative wanted to expand

its audience. I crafted striking, branded graphics optimized for Instagram, featuring timely news and messaging tailored to the target demographic. As a result, the brand’s audience increased by 878% over the span of 12 months.

TikTok Presence

A non-profit organization in the solar industry wanted to begin messaging on TikTok but ​lacked video assets. I devised a strategy that utilized memes to raise awareness about their ​issues, incorporating a call-to-action in the accompanying copy when needed.

*Created at BTC Revolutions

Real REEls for ​ins​tagram

Taste of Chicago Pizza sought to boost their ​Instagram Reel output, with an emphasis on ​celebratory occasions. I created Reels utilizing

user-generated content (UGC) and brand assets ​provided, enabling the brand to organically ​showcase their product.

*Created at BTC Revolutions

Sabrina Torres

Nashville, TN

hi@sabrina-torres.com

SABRINA TORRES | SOCIAL MEDIA STRATEGIST